Professional identity

I am a designer, that deeply values the role of critical thinking throughout our education and in becoming competent designers. In an attempt to satisfy my need for a conceptual substantiation of my design, and to invest in my critical thinking skills, I decided to take a philosophy minor. For more information on the courses I took, see philosophy of humanity and culture This shaped me as a designer, allowing me to rethink the role of designers within society and making me question the blind belief in growth and technological progress that is so characteristic of the Anthropocene. Currently, my main interests lie in the field of low-tech design, For more information on low-tech design, see low-tech magazine ecodesign and digital media design.

As a designer, my personal strengths are my natural curiosity, tendency to tirelessly question the status quo, and my desire to conceptually justify my design, while at the same time approaching it with a sense of practical realism. More concretely, I am an experienced web designer, competent with all types of digital media, and passionate about philosophy and typography.

I see my professional identity as a never-ending process. In order to stay true to that principle, I like to constant evaluate and reflect on my learning activities in order to develop develop in a substantiated way. To become an accomplished designer, I consider extensive theoretical knowledge invaluable, and as such I would like to specialize further in the different areas of expertise in the Industrial Design master at Eindhoven university of Technology.


Historically speaking, we see that real societal change can only happen when creative thinkers with bold ideas dare to speak their mind. The role of designers should be to constantly question the status quo, to criticize the natural order of things, and to rethink that what we take for granted. Now, more than ever before, it is vital that we dare to reshape the future.

We firmly believe that the natural sciences and technological development are the future, that they will bring us progress. The idea of linear and infinite progress, Deleuze & Guattari, A Thousand Plateaux, 1980. however, makes us blind to other modes of revealing. Heidegger, The Question concerning Technology, 1954. We only think in terms of economic and technological growth, we only see the world in terms of resources and production opportunities, and this reflects in how we lead our lives, making us unaware of the fact that the excess we create comes at an expense. The climate crisis For more information on this choice of vocabulary, see the guardian's climate pledge 2019. is obviously the ultimate consequence of our desire to consume and move forward, and although the effects of global heating are devastating, true change in our way of living still seems far away.

One of the greatest misconceptions in design is that the role of designers should be to create more commodities, Marx, The Commodity, 1867. to try to resolve the problems that technology created through increased technologicalization. I however believe that design has the potential to improve the world we live because of two aspects:

  1. Design is rooted in creativity, enabling designers to break free from the restraints that technology as a mode of revealing forces upon us. Through ideation, critical thinking, and communication skills, designers possess the tools needed to work question the status quo and think in refreshing ways.
  2. Design has the power to reform social opinion and propose new values. Through the popularity of commodities, as well as the ability to communicate ideas, designers can propose novel ideas and concepts to a wide audience, that can contribute to social opinion change how we think about and interact with the world.

Designers should dare to be critical and bold, and use their creative and communicative qualities to bring about change. Designers can and should contribute to reform social opinion about excess and abundance and make people think about what they really need in their life, by taking into account new values in their product design.

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